Media

  • Road safety to be taught at pedestrian crossings

    14 March 2014
    As part of the large-scale public awareness campaign “Brake in Advance!” pedestrian crossings are to be turned into mobile points to teach road safety to drivers and pedestrians. The campaign is an initiative of the General Department of Road Traffic Safety of the Russian Ministry of Internal Affairs and the Russian Association of Motor Insurers, with information support provided by NGO Road Safety Russia. Specially designed signs will be placed 60 metres before zebra crossings to inform drivers that they must slow down. This measure will remind road users that the stopping distance of a car travelling at 60km per hour, in dry...

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  • Main Events of the “Brake in advance!” Campaign to Be Held in 10 Russian Regions

    06 March 2014
    The “Brake in advance!” campaign is a large-scale public awareness campaign initiated by the General Department of Road Traffic Safety of the Russian Ministry of Internal Affairs and the Russian Association of Motor Insurers, with information support provided by NGO Road Safety Russia. As part of the campaign, events aimed at increasing pedestrian safety will be held for the general public in a number of Russian regions. The main events will take place in ten regions:  Perm Krai, the Chuvash Republic, St. Petersburg, and the Vladimir, Kaluga, Moscow, Nizhny Novgorod, Novgorod, Omsk and Yaroslavl regions. The dates and times...

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  • Pedestrian safety depends on driver attitudes and behaviour

    28 February 2014
    The “Pictograms” advert will be the central element of the new nationwide road safety campaign “Brake in advance!” This campaign is an initiative of the General Department of Road Traffic Safety of the Russian Ministry of Internal Affairs and the Russian Association of Motor Insurers (RAMI). Information support is provided by the NGO Road Safety Russia (rsrussia.org). The campaign objective is to reduce the number of accidents caused by drivers failing to observe the rules for uncontrolled pedestrian crossings. Our task is to inform drivers that it is very important they reduce their speed in good time before a zebra...

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  • Efforts to teach people how to behave on the roads need new impetus

    20 February 2014
    The most common causes of accidents are everyday occurrences: speeding, driving into oncoming traffic, ignoring red traffic lights, and breaking the rules for crossroads. It could be said that the driver training system is to blame. However, road user attitudes are always an underlying factor in these accidents. Drivers’ attitudes determine how they treat pedestrians, and visa versa. It is poor attitudes and a lack of respect for other road users that make people think they can ignore the rules of the road, putting their own lives and the lives of others at risk.   The General Department of Road Traffic Safety of the Russian...

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